Hi, I’m Maddie — a Norwegian travel creator and the founder of Pastael. I've spent the past 3 years traveling the world, documenting my trips and packing along the way.

Packing cubes quickly became my must-have travel essential, but I was constantly frustrated by how boring (and often flimsy) they were.

I wanted something better: cubes that were as fun and vibrant as the journeys themselves, without sacrificing durability or functionality. So I set out to design my own.

After hundreds of hours spent researching, sketching, testing and refining every detail, Pastael packing cubes were born.